This privacy statement was last updated on December 1, 2024 and applies to citizens and legal permanent residents of the European Economic Area and Switzerland.

In this privacy statement, we explain what we do with the data we obtain about you via https://www.thehorsesadvocate.com. We recommend you carefully read this statement. In our processing we comply with the requirements of privacy legislation. That means, among other things, that:

• we clearly state the purposes for which we process personal data. We do this by means of this privacy statement;
• we aim to limit our collection of personal data to only the personal data required for legitimate purposes;
• we first request your explicit consent to process your personal data in cases requiring your consent;
• we take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf;
• we respect your right to access your personal data or have it corrected or deleted, at your request.

If you have any questions, or want to know exactly what data we keep of you, please contact us.

1. Purpose, data and retention period

We may collect or receive personal information for a number of purposes connected with our business operations which may include the following: (click to expand)

1.1 Contact – Through phone, mail, email and/or webforms

For this purpose we use the following data:

• A first and last name
• A home or other physical address, including street name and name of a city or town
• An email address
• A telephone number
• IP Address
• Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
• Geolocation data
• Photos

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: Until I no longer own this company.

1.2 Payments

For this purpose we use the following data:

• A first and last name
• A home or other physical address, including street name and name of a city or town
• An email address
• A telephone number
• IP Address
• Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
• Geolocation data

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: Until I no longer own this company.

1.3 Registering an account

For this purpose we use the following data:

• A first and last name
• Account name or alias
• A home or other physical address, including street name and name of a city or town
• An email address
• A telephone number
• IP Address
• Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
• Geolocation data

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: Until I no longer own this company.

1.4 Newsletters

For this purpose we use the following data:

• An email address

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: Until I no longer own this company.

1.5 To support services or products that a customer wants to buy or has purchased

For this purpose we use the following data:

• A first and last name
• Account name or alias
• A home or other physical address, including street name and name of a city or town
• An email address
• A telephone number
• IP Address
• Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
• Geolocation data

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: Until I no longer own this company.

1.6 To be able to comply with legal obligations

For this purpose we use the following data:

• A first and last name
• A home or other physical address, including street name and name of a city or town
• An email address
• A telephone number

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: Until I no longer own this company.

1.7 Compiling and analyzing statistics for website improvement.

For this purpose we use the following data:

• Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
• Geolocation data

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: Until I no longer own this company.

2. Sharing with other parties

We only share or disclose this data to processors for the following purposes:

Processors

Name: Stripe
Country: United States
Purpose: To accept money for membership
Name: MemberPress
Country: United States
Purpose: Allows for membership credentials to be utilized on this site

3. Cookies

Our website uses cookies. For more information about cookies, please refer to our Cookie Policy. 

4. Disclosure practices

We disclose personal information if we are required by law or by a court order, in response to a law enforcement agency, to the extent permitted under other provisions of law, to provide information, or for an investigation on a matter related to public safety.

If our website or organisation is taken over, sold, or involved in a merger or acquisition, your details may be disclosed to our advisers and any prospective purchasers and will be passed on to the new owners.

5. Security

We are committed to the security of personal data. We take appropriate security measures to limit abuse of and unauthorized access to personal data. This ensures that only the necessary persons have access to your data, that access to the data is protected, and that our security measures are regularly reviewed.

The security measures we use consist of:

6. Third-party websites

This privacy statement does not apply to third-party websites connected by links on our website. We cannot guarantee that these third parties handle your personal data in a reliable or secure manner. We recommend you read the privacy statements of these websites prior to making use of these websites.

7. Amendments to this privacy statement

We reserve the right to make amendments to this privacy statement. It is recommended that you consult this privacy statement regularly in order to be aware of any changes. In addition, we will actively inform you wherever possible.

8. Accessing and modifying your data

If you have any questions or want to know which personal data we have about you, please contact us. You can contact us by using the information below. You have the following rights:

• You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.
• Right of access: You have the right to access your personal data that is known to us.
• Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.
• If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
• Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
• Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.

Please make sure to always clearly state who you are, so that we can be certain that we do not modify or delete any data of the wrong person.

9. Submitting a complaint

If you are not satisfied with the way in which we handle (a complaint about) the processing of your personal data, you have the right to submit a complaint to the Data Protection Authority.

10. Contact details

The Horse’s Advocate, LLC
Palm City, FL
United States
Website: https://www.thehorsesadvocate.com
Email: support@thehorsesadvocate.com
Phone number: 772-285-3866

11. Data Requests

For the most frequently submitted requests, we also offer you the possibility to use our data request form

Name

Name

Email

Submit a request for access to the data we process about you.

Submit a request for deletion of the data if it is no longer relevant.

Submit a request to receive an export file of the data we process about you.

Annex

Burst Statistics

This website uses Burst Statistics, a Privacy-Friendly Statistics Tool to analyze visitor behavior. For this functionality we (this website) collect anonymized data, stored locally without sharing it with other parties. For more information, please read the Privacy Statement from Burst.

Really Simple SSL

Really Simple SSL and Really Simple SSL add-ons do not process any personal identifiable information, so the GDPR does not apply to these plugins or usage of these plugins on your website. You can find our privacy policy here.

Complianz | The Privacy Suite for WordPress

This website uses the Privacy Suite for WordPress from Complianz to collect records of consent. For this functionality your IP address is anonymized and stored in our database. For more information, see the Complianz Privacy Statement.

Akismet

We collect information about visitors who comment on Sites that use our Akismet Anti-spam service. The information we collect depends on how the User sets up Akismet for the Site, but typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).

WP Courseware

The following sections are samples of disclosures you could add into your privacy policy. The following sections are NOT meant to be legal advice nor should you copy it verbatim to your site without getting professional legal council. B & D Endeavors, LLC is not responsible for any misuse or unexpected results that may come about by using any of the following language in your privacy policy.

What information do we collect?

In this section you can talk about what data is collected. WP Courseware only collects first name, last name, e-mail address, and mailing address when a purchase is made. If a course is offered for free, then the users registration information is only stored in the WordPress users table. WP Courseware does not collect any credit card data whatsoever.

How is your information used?

In this section you can explain what the data collected by WP Courseware is used for. Data collected from an order is used to process transactions, and enroll users into courses. Also data collected like name and email address is used to send out email notifications for purchases or course notifications.

Do we use cookies?

Yes WP Courseware uses cookies to track shopping cart sessions. These cookies expire within 48 hours. Your site may use additional cookies so be sure to research what other cookies your site might be utilizing.

Do we disclose any information to outside parties?

WP Courseware only sends required data to the payment gateways.

What rights do you have to your data?

WP Courseware is GDPR compliant in which users can request a copy of their data or can request to have their data anonymized through the core WordPress GDPR tools.

MemberPress

Introduction

This sample language includes the basics around what personal data your MemberPress plugin may be collecting, storing and sharing, as well as who may have access to that data. Depending on what settings are enabled and which additional addons are used, the specific information shared by your site will vary. We recommend consulting with a lawyer when deciding what information to disclose on your privacy policy.

Source: MemberPress

Who we are

Our website address: MemberPress Contact us at: https://memberpress.com/customer-support/ Our Privacy Policy: Privacy Policy

What personal data we collect and why we collect it

We collect information about you during the signup process as well as some basic activities such as the dates you make purchases, login to the site, or cancel/pause/resume your subscriptions with us.

What we collect and store

When you subscribe with us, we’ll ask you to provide an email address. We’ll use this information for purposes, such as, to:

• — Send you information about your account and subscriptions. This may include payment receipts, password reset emails, and payment reminders.
• — Create your membership account

How long we retain your data

We store information about you for as long as your account exists.

Who on our team has access

Members of our team have access to the information you provide us. For example, site Owner/Administrators can access:

• — Order information such as your membership subscriptions, payment dates and amounts, and username / email address.

Any additional information added in your Member Profile can also be visible to the Administrator(s).

What we share with others

In this section you should list who you’re sharing data with, and for what purpose. This could include, but may not be limited to, analytics/reporting tools, marketing services (such as email services like MailChimp, AWeber or ConvertKit), payment gateways, and third party embeds. We share information with third parties who help us provide additional contact services to you; for example – [enter your third party platforms such as Analytics, Email Marketing, or any others and short description of their purpose. If you have a DPA from that service, this would be a good place to include that also.]

Payments

In this subsection you should list which third party payment processors you’re using to take payments on your store since these may handle customer data. We’ve included PayPal below as an example, but you should remove any of these if they are not in use on your site. We accept payments through PayPal. When processing payments, some of your data will be passed to PayPal, including information required to process or support the payment, such as the purchase total and billing information. Please see the PayPal Privacy Policy for more details.